The ProActive Safety Services website needed to be subtle and sophisticated, yet easy to understand and honest. This website features a serious subject so needed to be trusted and respected to suit the market for which it was intended.
This was achieved by using white as a base colour, with only subtle shades of grey and ‘logo matching’ colours. The hexagon shape was used throughout the site being a serious, yet modern, technological suggestive shape and the imagery was kept professional at all times throughout.
The photos on this site were all edited in Photoshop, the logo and icons were created in Illustrator and the website was built in WordPress. Some custom pages are hand-coded in HTML so Dreamweaver was used also to code locally. Pure CSS3 effects were also used for some of the roll-overs.
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